Today, a 50-year-old woman has nothing in common with the classic 50-year-old woman of the last century. In fact, Americans even say that 50 is the new 30! And it’s true—women in their fifties have gained self-confidence, embrace their body shape, and proudly express their style.

However, to stay elegant, look younger than your age, and highlight a silhouette that’s evolving, you need to know the latest fashion trends. Elora, an eco-conscious brand dedicated to your beauty and well-being, shares tips and advice on how to dress with style at 50.


What style should you adopt at 50?

A common mistake women make at 50 is hiding behind oversized clothes to conceal a few curves. Even if your waistline is a little rounder, stay chic without aging yourself with ill-fitting outfits.

Among the looks that suit your age, you’ll find essentials like the trench coat, a Blink shirt, or tailored trousers. Add some cool, youthful details and accessories, but avoid going for an all-over “young girl” look!

Many 50-year-old celebrities wear jeans, as they have a rejuvenating effect, no matter which shirt, sweater, or jacket you choose. Well-fitted jeans are truly a must-have in your wardrobe.

At 50, to show your confidence, dare to try a masculine-inspired look with a women’s suit or change your hairstyle for a bolder result.

On the other hand, avoid too many colors that lack elegance or poorly cut clothes that can age anyone!

Body shape at 50

You may have thought you could escape it, but your body shape does change. Some of your clothes no longer fit or don’t reflect the image you want to project.

Your body tends to become fuller. Accentuate your waist and highlight your best features.

To do this, a lightweight shirt tucked into a skirt or trousers and slightly bloused will become your best ally.

In the same spirit, to show off your legs, go for a shirt dress with sleeves, paired with a belt to define your waist, and add a few trendy accessories and jewelry.

In any case, every woman is unique, and adapting your clothes to your body shape is essential.

Wardrobe essentials at 50

A pair of high-heeled leather shoes, an elegant coat in a quality fabric, a lightweight jacket, and tailored trousers are all must-haves for your wardrobe.

Among the essential accessories, choose a chic handbag, a few pieces of jewelry to wear with subtlety, and a scarf that matches all your outfits. Dare to wear a hat for a truly unique look.

If you need ideas or advice, check out an Instagram post—you’ll find plenty of outfit photos worn by confident women in their fifties. Karina Vigier’s blog, for example, is a true celebration of women in their fifties and offers different looks for every occasion.

Colors to combine at 50

Be careful not to mix too many colors, but at 50, say goodbye to black, which can harden your features.

Your life is entering a new chapter, and it’s time to add color with style. Unless your body shape calls for it, wear light shades, pastels, and original tones like pine green, charcoal gray, or navy blue—elegant and timeless choices.

Your wardrobe should also include neutral pieces like white, beige, and ecru, which brighten your complexion in every season.

Elora cares about your beauty and supports you in choosing clothes that suit your age and body shape.

Discover our full range of women’s ready-to-wear on our website.

> Read also: How to always be well dressed?

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