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Our brand is committed to the environment
Elora, a committed home shopping brand
22 JANUARY 2020
Would you like to work for a committed brand or buy more responsible clothing?
Every day, Elora takes action in favour of the environment. We are committed to eco-responsibility and strive to go further to preserve our planet.
Our efforts focus in particular on theuse of more responsible materials and on promoting good "green" practices on a daily basis.
Use of green materials in Elora's ready-to-wear collections
Elora is committed to using more environmentally-friendly and sustainable materials. We have developed a capsule collection of eco-responsible textiles, which we will continue to expand over time.
Our main commitments when it comes to the materials used in our clothes:
- Eco-responsible textiles
Elora favours sustainable materials and is developing its product range with a green label. In particular, we use organic cotton, recycled polyester, lyocell and recycled polyamide. The green wash technique is increasingly used in the manufacture of our jeans.
Our ambition? To produce as much of our clothing as possible in green materials!
- Respect for animals
We have eliminated mohair from our collections and refrain from using real fur.
- Made in France
In order to reduce our carbon footprint, we favour Made In France to limit transport times. Our brand supports the idea of more local, high-quality textile consumption.
Promoting good eco-responsible practices
We are convinced that we can do more than just offer clothing made from sustainable textiles. With this in mind, we promote good green practices on a daily basis through our brand, our website and our fashion consultants/Personal Stylists.
- Promoting more ecological care
On our labels, you can find the best practices to put in place to reduce your water consumption when washing your clothes. We also advise you to fill your washing machines, iron only when necessary and avoid unnecessary washing.
- Use of recycled products
We are gradually replacing non-recyclable materials with recyclable ones. This is particularly true of our labels, which are now recyclable!
- Making our sales system more environmentally friendly
By choosing home shopping, Elora has turned to a more sensible sales system. We wrote about it in an article :
Elora home sellers are committed to making the world a more beautiful place. You can join our cause by becoming a Fashion Consultant/Personal Stylist with our brand!
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